Skip to content
TheCopyWorx.com
  • Home
  • About Me
  • Services
    • Messaging Strategy Roadmap
    • Website Copy Makeover
    • Epic Emails
  • Portfolio
  • Schedule a Call
  • Resources
    • Viral Copywriting Carousel Freebies
    • The Copy Conversion Blog
    • My Podcast
    • Downloadable PDFs
    • My A’s to Your Q’s
  • Testimonials
  • Work With Me

Posts by Linda Melone

Home » Archives for Linda Melone
About Linda Melone
Linda Melone stands as a leading Certified Conversion Copywriter and strategic copy authority. She is an expert in crafting compelling copy that motivates action by understanding her clients' target audience. She is also the host of the B2B Marketing & Copywriting podcast and founder of The Copy Worx. She's skilled at crafting emails that cater to B2B businesses, resulting in a recent $70,000 contract for her client.
21 Marketing Words & Phrases to Ditch

21 Marketing Words & Phrases to Ditch

Posted by By Linda Melone August 12, 2023Posted inCopywriting, MarketingNo Comments
Marketing speak destroys conversions. Sounds dramatic, but it’s true. These overused phrases lose their impact because they’re everywhere.  Everywhere. When something’s everywhere, it’s nowhere.  White noise.  Ignorable. And guess what?…
Read More
How to Turn Content… Into Copy

How to Turn Content… Into Copy

Posted by By Linda Melone July 1, 2023Posted inCopywriting, MarketingNo Comments
Copywriting and content writing are not the same. Content is mainly to provide information, entertain, or a combination. And it's useful for SEO. Think blogs, articles, etc. Copywriting, on the…
Read More
3 Email Formulas You Can Use Right Away

3 Email Formulas You Can Use Right Away

Posted by By Linda Melone October 27, 2022Posted inCopywriting, Emails, MarketingNo Comments
Time is not always on your side when writing emails. Next to an emergency 911 number for a copywriting crisis, having a few proven formulas in the back pocket of…
Read More
P.S. Read this first

P.S. Read this first

Posted by By Linda Melone October 27, 2022Posted inCopywriting, EmailsNo Comments
After you open an email, where do you go first? If you’re like most people (according to research), you jump to the P.S. at the bottom. Sounds counterintuitive, right?  It’s…
Read More
5 Ways to Conduct Marketing Interviews Like a Pro

5 Ways to Conduct Marketing Interviews Like a Pro

Posted by By Linda Melone February 27, 2022Posted inCopywriting, MarketingNo Comments
Interviewing is an art…an art that pays dividends in many ways whether you’re a copywriter or content writer. If you master interview skills, and people are comfortable talking with you,…
Read More
How to Write with Empathy

How to Write with Empathy

Posted by By Linda Melone February 12, 2022Posted inCopywriting, MarketingNo Comments
Me (calling to cancel one of my mother’s policies): “Yes, I’m calling to cancel this policy. My mother passed away.” Representative: “So she’s dead?” Me (cringing a bit): “Yes.” Rep:…
Read More
How to Get Specific… and Capture More Buyers

How to Get Specific… and Capture More Buyers

Posted by By Linda Melone January 30, 2022Posted inCopywriting, MarketingNo Comments
Want better converting copy?  Get specific. Here’s what I mean… General (*boring*) copy you’ll find everywhere… “We help overworked executives find a better work-life balance.”  Spice things up by asking…
Read More
How to Make Your Copy More Readable

How to Make Your Copy More Readable

Posted by By Linda Melone December 24, 2021Posted inCopywriting, MarketingNo Comments
The most readable copy is written at a 5th grade level. Some people find that statement disturbing. 🤨 “Writing at a 5th grade level will insult my audience,” someone commented…
Read More
How “Proper” Grammar can Wreck Your Copy

How “Proper” Grammar can Wreck Your Copy

Posted by By Linda Melone December 11, 2021Posted inCopywriting, MarketingNo Comments
Proper grammar can wreck your copy. Using Grammarly, specifically. Here’s why… 👇 This topic came up recently in a copywriting Facebook group. A copywriter sent their final copy to the…
Read More
How to Use Tone and Voice in Your Copy

How to Use Tone and Voice in Your Copy

Posted by By Linda Melone November 21, 2021Posted inCopywriting, MarketingNo Comments
What words would you use to describe your personality? Witty? 😆 Smart? 🤓 Casual? 🤠 Formal? 🧐 Serious?🤔 Same goes for your brand voice.  ​➡️ Without a distinct voice you’re…
Read More

Posts navigation

1 2 3 … 8 Next page

Recent Posts

  • 21 Marketing Words & Phrases to Ditch
  • How to Turn Content… Into Copy
  • 3 Email Formulas You Can Use Right Away
  • P.S. Read this first
  • 5 Ways to Conduct Marketing Interviews Like a Pro

Recent Comments

No comments to show.
Where To
Home
About Me
My Copywriting Services
My Services
Work With Me
Support
FAQs
Contact Us
Legal
Copywriting Resources
The Copy Conversion Blog
Our Podcast
Get Started
Let's Work Together
Call Me at 949-233-0450
Follow Us on FacebookFollow Us on TwitterFollow Us on LinkedInFollow Us on YouTube

Get Our Copywriting & Marketing Tips

Actionable, high-converting, no fuss no muss, copy & marketing advice.
Copyright 2023 Linda Melone, TheCopyWorx.com. All rights reserved.
Scroll to Top