5 Reasons Your Emails are Getting Banished to the Junk Folder Zone
“I’ve crafted the perfect email,” you think to yourself as you sit back, admiring the words on the screen. After spending the entire morning slaving over your Mac, downing three…
How to Write Ridiculously Captivating Headlines
Between headlines and subject lines, by now you may think I have more than a bit of an obsession. And you would not be wrong. In fact, I recently took…
How to Make Your Copy Conversational… so people actually read it
magine there’s no pandemic (let’s have a moment of silence for that thought). You walk into your favorite restaurant or bar to meet a friend. Shake hands, fist bump, or…
Email Subject Lines that Win Every Time (includes a valuable resource you’ll want to bookmark)
On a recent Zoom meeting with a client, I accidentally shared my screen with my email inbox tab open. Most people’s greatest fear is their SO will walk past the…
How to Create Writing Topics Out of Thin Air
If you're an introvert like most writers (*raises hand*), you don't lead the kind of lifestyle that lends itself to risk-taking ventures every day. So topics like, "How I Survived a…
How to Stay Focused When You’d Rather Eat Cookies and Chill
I made my fourth batch of cornbread yesterday since this pandemic reared its ugly head. Apparently banana bread is the quarantine baked treat of choice. But I didn’t have bananas. So…
How to Take Action When You Have 8,000 (legit) Reasons to Stay in Bed
As the most motivated person I know, it’s disturbing to find myself wanting to pull the covers over my head every morning when I realize, nope, it wasn’t just a bad…
4 Ways to Crush Your Goals -Tips from an Olympian
It seems anyone can become rich and famous these days. Just be an influencer. Done and done. The formula seems simple enough: Be highly controversial and for no apparent reason…