How to Make Your Copy Conversational… so people actually read it
magine there’s no pandemic (let’s have a moment of silence for that thought). You walk into your favorite restaurant or bar to meet a friend. Shake hands, fist bump, or…
Email Subject Lines that Win Every Time (includes a valuable resource you’ll want to bookmark)
On a recent Zoom meeting with a client, I accidentally shared my screen with my email inbox tab open. Most people’s greatest fear is their SO will walk past the…
How to Create Writing Topics Out of Thin Air
If you're an introvert like most writers (*raises hand*), you don't lead the kind of lifestyle that lends itself to risk-taking ventures every day. So topics like, "How I Survived a…