The Copy Accelerator Process
This 3-phase process is baked into every project. It
establishes the foundation for all the high-converting copy I write for you.
THIS IS MY PROCESS
PHASE 1: RESEARCH & DISCOVERY
Like the base of a pyramid, analytics and research creates the foundation for everything above it. Copy – instead of Egyptian tombs – in this case.
Surveys, data, interviews – and more enable me to grasp the voice of your ideal customer and discover what motivates them to take action.
This is the most time-intensive part of the process.
PHASE 2: WRITING AND EDITING
Once I collect all the data and analytics, I use all of it to assemble and write the copy.
It's then wireframed (outlined plugged into a design-ready format so you can see how it'll look IRL) and readied for final review and approval.
PHASE 3: TESTING AND VALIDATION
Once the final copy is approved and all feedback incorporated, the copy is tested and validated according to our specific agreement.
Optional: celebratory popping of champagne when you see the results.
READY TO GET STARTED?
CLICK THE BUTTON, ANSWER A FEW QUESTIONS, AND I'LL BE IN TOUCH!
HOL' UP! Got questions for me first?
Email me at: Linda@TheCopyWorx.com
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