B2B MARKETING & COPYWRITING PODCAST

The focus of this podcast: to show ways in which targeted marketing woven together with focused copywriting increases revenue. In each episode, I speak with marketing leaders, sales experts and other super-smart specialists to answer the question: How can we increase conversions and revenue? Topics range from web copy to sales, storytelling tactics, paid ads and branding, email marketing, and much more. Tune in!

Copywriting Podcasts

Framing Your Copy for Maximum Engagement & Conversions

Using Creativity to Drive Massive Traffic Gains

5 Copyrighting Myths that Wreck Conversions

Marketing Podcasts

Mastering the Challenges of B2B Marketing Strategies

Stop the Scroll With Buyer Centric Social Selling

7 Ways to Create Irresistible Marketing Emails

Demand Gen Podcasts

Cold Outreach that Builds Trust & Engagement

Using Creativity to Drive Massive Traffic Gains

Storytelling Podcasts

Create Memorable Moments for Your Audience

Behavioral Science: Motivate Your Audience to Take Action

All Podcasts

Cold Outreach that Builds Trust & Engagement

Framing Your Copy for Maximum Engagement & Conversions

Using Creativity to Drive Massive Traffic Gains

Mastering the Challenges of B2B Marketing Strategies

Create Memorable Moments for Your Audience

Stop the Scroll with Buyer Centric Social Selling

5 Copyrighting Myths that Wreck Conversions

Behavioral Science: Motivate Your Audience to Take Action

7 Ways to Create Irresistible Marketing Emails

Lead Gen Strategies & Content Syndication

Copywriting & Content Writing Essentials for B2B Marketing

Will ChatGPT Replace Human Copywriters?

How to Deliver Captivating Presentations Online and IRL

Mastering the Art of Challenging Marketing Interviews

The Power of Positioning

Marketing to Overcome the Biggest Growth Challenges

Mastering Growth Marketing in 2023

Creating a Targeted Sales Message that Engages Buyers

The Social Media Spectrum: Creating the Best Mix

Marketing Planning Made Simple: 6 Easy Steps

The Role of Empathy in Marketing

Measuring Brand Strategy

Content Marketing Trends & Strategies

Digital Marketing: Recession Proof Tactics

How to Stop Pitching & Start Connecting

Brand Identity, Perception, and Influence

Creating Profitable TikTok Ads

Avoiding and Coping with Overwhelm & Burnout

The Role of Content and Copy in Demand Generation

How to Create Copy from Content

Relationship Building Strategies that Work for B2B

How to Create Video Content that Converts

Keys to Creating Attention-Grabbing Content

How Graphic Design Influences Marketing and Branding

Emotional Intelligence: Your Key Marketing Tool

Creating Maximum Engagement on Social (and what NOT to do)

Never Start from a Blank Page: Tips from a Sketch Writer

SEO Best Practices... and Mistakes to Avoid

Simple Ways to Write Copy that Converts

Create a Legacy with Your Podcast

Create Memorable Messaging with Storytelling

Strategies to Repurpose Content Like Gary Vee

Social Selling Strategies for B2B

How to Use Humor in B2B Marketing

Using Video Frameworks to Tell a Story

Social Proof 2.0

Creating a Value Proposition: Behind the Scenes

Tactics to Build a Memorable Brand

https://open.spotify.com/episode/1fzA9u4tvPWSnY2bF66tsY?si=ur1CCAqvQty5lvbu73RV9g

Creating Content Demand & the Role of Podcasting

https://open.spotify.com/episode/3GFAtoHhnWLNhdetuEfmf5?si=aqjH2qBvQ_ekJI4cQJNRZw

Tips to Turn LinkedIn Content into TikTok Videos

https://open.spotify.com/episode/5NSdj2WnZuUHcmUD16brk8?si=ZtlfGld9Q0yxYIZp34lUHw

3 Often Overlooked Benefits of Targeted Copy

https://open.spotify.com/episode/1fIG9Jd8zrTVoJMn95lWgM?si=h9aIPfYuQ4evufxybvBwdw

5 Ways to Conduct Interviews Like a Pro

https://open.spotify.com/episode/1p82wfo0SSkge75WLj4qNM?si=5iy5Y8p-QsuNkRNa_kuLpw

Copywriting Code

Marketing Code

Demand Gen Code

Storytelling Code

All Podcasts Code

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