CopywritingEmailsMarketing3 Email Formulas You Can Use Right AwayLinda MeloneTime is not always on your side when writing emails. Next to an emergency 911 number for a copywriting crisis,...
CopywritingEmailsP.S. Read this firstLinda MeloneAfter you open an email, where do you go first? If you’re like most people (according to research), you jump...
CopywritingMarketing5 Ways to Conduct Marketing Interviews Like a ProLinda MeloneInterviewing is an art…an art that pays dividends in many ways whether you’re a copywriter or content writer. If you...
CopywritingMarketingHow to Write with EmpathyLinda MeloneMe (calling to cancel one of my mother’s policies): “Yes, I’m calling to cancel this policy. My mother passed away.”...
CopywritingMarketingHow to Get Specific... and Capture More BuyersLinda MeloneWant better converting copy? Get specific. Here’s what I mean… General (*boring*) copy you’ll find everywhere… “We help overworked executives...
CopywritingMarketingb2bconversionscopywritercopywritingmarketingHow to Make Your Copy More ReadableLinda MeloneThe most readable copy is written at a 5th grade level. Some people find that statement disturbing. 🤨 “Writing at...